Taste the Future
BRANDING
WEBSITE
INDUSTRY
HO.RE.CA.
PARTNER
Taste the Future
YEAR
2023
For the branding and website we designed a circle that symbolizes all aspects of the company’s activities.
Ηο (Hotel Keyhole) Re (Restaurant plate) Ca (cafe cup)
The 3 E’s that are below one another, symbolize the 3 categories (Ho-Key) (Re-Fork) (Ca-Stirrer) that contribute in the understanding of a new business’ operation. (Key – Open) (Fork – Test) (Stirrer – Change the rules, Break the rules)
The 3 lowercase letters nicely cover the spaces between the words and show modesty and flexibility.
BRIEF
Taste the Future was created in 2023 by people who have been working exclusively in the HO.RE.CA. (Hotels, Restaurants, Cafes) industry for over 25 years, as a consulting team to new entrepreneurs in the field by providing them full support for their objectives.
IDEA
We created the concept “Taste the Future” to depict every customer’s perspectives, while the word “Taste” is key since it refers to each and every aspect of the HO.RE.CA. industry. The logo’s circle symbolises the company’s holistic approach to each project they undertake.
CONTENT/IMPACT
We came up with the company’s name and we designed its logo, website, brand ID, video and social media strategy.
49 Didotou str.
10680 Athens, Greece
hello@veesion.gr
(+30) 2103624496
