SHOPFLIX App Launch

ADVERTISING

INDUSTRY

Retail

PARTNER

SHOPFLIX

YEAR

2023

BRIEF

SHOPFLIX was founded in 2022 to redesign the way a modern marketplace works. A year after SHOPFLIX’s launch, its app came to serve its customers’ needs by providing an even more direct delivery system.

IDEA

The campaign was based on the motto: “The new app has arrived” (Ήρθε η νέα εφαρμογή) as a reference to the platform’s launch message: “Greece’s marketplace has arrived” (Ήρθε το marketplace όλης της Ελλάδας). The SHOPFLIX APP LAUNCH campaign tried to encapture SHOPFLIX’s main aim: combining the convenience of online shopping with the enjoyment of discovering new products, making it a one-stop shop for all your needs.

CONTENT/IMPACT

We created a 360 campaign (TV Commercials, Social Media, digital, print ads).