JBL XTREME 4 YOU

JBL XTREME 4

ADVERTISING

INDUSTRY

Electronics

PARTNER

JBL Greece

YEAR

2023

JBL XTREME 4_post 1
JBL XTREME 4_post 2
JBL XTREME 4_post 3

BRIEF

JBL launched in Greece and Cyprus the new JBL Xtreme 4 Bluetooth speaker, a top-of-the-line JBL product that is the most powerful evolution of the Xtreme 3! It is a fact that JBL has created the best Xtreme ever made.

IDEA

For the launch of the JBL Xtreme 4 speaker, we created the “Xtreme 4 you” campaign. Its message is a pun on the name of the product and the expression “extreme for you”. In this way, the campaign shows that the Xtreme 4 is durable and able to withstand extreme situations, while having features that adapt to the needs and style of each user.

CONTENT/IMPACT

We created campaigns that spanned over Social Media and Google, newsletter communication, google banners, influencers communication and video.

JBL XTREME 4 YOU_NL 1
JBL XTREME 4 YOU_NL 2
Skip to content