JBL Kids campaign
SoMe
INDUSTRY
Electronics
PARTNER
JBL Greece
YEAR
2024
BRIEF
JBL brought to Greece and Cyprus a series of children’s headphones that combine playful colours and features that are tailored to the specific requirements of children, with particular emphasis on the decibels that a child’s ear can withstand.
IDEA
For the presentation we used the message “JBL kids on the block” to communicate that JBL brings something new to Greece and Cyprus. In this campaign we used colorful patterns and playful colors, bringing a smile to both parents and children.
CONTENT/IMPACT
Parents’ and children’s smiles were turned into smiley faces with the products being used as parts of smiley faces in a typographic approach that combined the message of the campaign and the product itself.
49 Didotou str.
10680 Athens, Greece
hello@veesion.gr
(+30) 2103624496
